In-Store Storytelling

Designed as a modern hub for education, community, and skin health, Dermalogica’s West Hollywood flagship brings our brand ethos to life in a physical space. The store merges our professional heritage with a contemporary, consumer-facing experience—serving as a blueprint for global retail expansion. From concept to execution, the space was developed in-house in collaboration with our agency partner, with all graphics and installations curated to reflect Dermalogica’s values and vision.